The example of flagship stores // El ejemplo de las flagship stores
The concept of a flagship store consists in identifying a store as the most important to communicate the world of a brand experience. The one that has the ability to transmit corporative values while...
View ArticleKirk Originals optician’s shop // Óptica Kirk Originals
In order to make the user live a stimulating experience, Kirk Originals Eyewear, an optician’s shop with presence in over 40 countries, combines blue and grayish tones with bright lightning and...
View ArticleWow effect of Freitag
The Wow Effect is the reaction that produces a space, where we live a unique and memorable brand experience. It’s an emotional rush that invades your senses and makes you want to return there. Who...
View ArticleWow Effect of Rebecca Minkoff
Fuente // Source: http://www.rebeccaminkoff.com/new-york Fuente // Source: http://www.wsj.com Fuente // Source: http://www.wsj.com The Wow Effect is the reaction that produces a space, where we live a...
View ArticleRetail experience in Shanghai I
For a better understanding and to complete all those elements linked to the brand experience that influence the buying process, we will count with the collaboration of experts that will introduce...
View ArticleMarie Stella Maris a genuine and consciousness brand // Marie Stella Maris...
Under the premise that access to drinking water is a basic human right, Marie Stella Maris, a brand based in Amsterdam is born, with a range of products in accordance with its social corporate...
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